Welcome to RedGiant Analytics
Data Driven
Decisions – Incredible Results
RedGiant Analytics is a Business Analytics firm providing a highly
differentiated set of solutions and services for mid-market retail,
consumer package goods, gaming, telecommunication and other customer
centric industries. Our solutions help businesses recruit, cultivate,
and retain the right customers. They also help better define and manage
target markets with respect to sales and marketing strategies,
competition, optimal store and supply locations, and sales territories
and delivery networks.
Competitive
Advantages of Business Analytics
In today’s hyper competitive landscape, savvy businesses look beyond
instinct and take a more quantitative, data driven approach to
answering important business questions. They leverage the raw truth of
data coupled with powerful analytics to gain keen insights to optimize
performance. This helps better explain things such as customer buying
behavior, price sensitivities and preferences, loyalty and turnover
potential, and the lifetime value of a specific individual or group of
customers. The value of business analytics is quantifiable. In a recent
IDC study, it was estimated that the use of predictive analytics has a
median return on investment of 145%.
The
Challenge
While
powerful and increasingly necessary, analytical insights can come with
a very heavy price tag. Traditional approaches to adoption are complex,
costly, and time consuming. So while nearly every business can use
analytics to enhance their strategic and operational decision making,
the complexity and cost puts it out of reach for most small to medium
businesses.
The
Solution
RedGiant
takes the complexity, time, risk, and cost out of Business Analytics.
Based on an advanced predictive and optimization analytic platform, we
deliver powerful, actionable, decision support solutions on a
subscription basis. These solutions automate much of the process
including data intake and management, insight analysis, and model
development, testing, and execution.
Our
solutions can be consumed in different
ways depending upon client preference. The first is ANALYTICS SOFTWARE
AS A SERVICE (ASaaS™). This puts cloud-based analytic tools and data
driven insights directly in the hands of decision-makers and analysts
without the need for a PhD in statistics or huge investments in
systems. Second, we offer APPLIED ANALYTICS AS A SERVICE (A4S™), which
couples the same cloud-based analytics technology with standardized
analytic services to provide clients a "fully outsourced model" that
delivers timely analytic intelligence and content. Read "Introducing A4S"
for more information.
If hosted
analytic solutions are not the best
fit, RedGiant can also make its solutions available as self-hosted
Analytic Appliances. They can be physically located within a client's
network or data center with RedGiant providing external technical
support and analytics services. Finally, we also provide techncial and
management consulting services centered on spatial, predictive and
optimization analytics and enterprise data management.
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