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Sales Territory Design and Route Optimization
The RedGiant TERRITORY DESIGN AND
ROUTE OPTIMIZATION (TDRO™) solution provides a complete
sales territory management application that enables
organizations to create, modify, and optimize their
sales/service territories. TDRO enables the balancing of
territories with a choice of methods for comparing area sizes,
drive times, demographic features and consumer expenditure
variables. This solution makes use of syndicated data sources,
as well as your own internal customer and other data. This
process enables territory sales potentials to be determined
before sales goals are assigned.
TDRO goes beyond territory design
by combining best-in-class mapping technology with route
optimization and mobile asset tracking to provide for efficient
field execution. The result is greater sales revenue and
significant cost savings. Efficiency enhancements come via
reductions in overall drive distance, time and fuel consumption
as well as locational accountability. In addition, when sales
personnel have more manageable territories, they have more time
to concentrate on customer service driving new revenue and
improving retention. RedGiant will work closely with you to
identify key metrics and variables to model call planning,
actual sales, market potential, and any other appropriate
measures for your company.
Territory design and route
optimization do not end with a single realignment. Markets,
travel conditions, and customer purchases and preferences are
dynamic factors, requiring periodic modification of territories
and route changes. TDRO provides the ability to realign
territories painlessly and dynamically optimize routing,
including “in flight” adjustments based on real-time
conditions and information. |
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