Introducing Applied Analytics as a service (A4S)

Applied Analytics as a Service™ – A4S™ – Changing the Way Businesses Make Decisions
Using Business Analytics can be a powerful tool to create a real competitive business advantage. The value of Business Analytics is quantifiable. There are many case study examples that have shown a return on investment (ROI) ranging from 55% (customer analytics) to 145% (predictive analytics) to 277% (financial management).

While impressive, this return on investment is premised on the traditional way of delivering analytics – hire consultants; purchase software and hardware; build and maintain a highly specialized information system; hire new or train and redeploy existing staff to manage and execute analytics; build and maintain analytic models; and deal with the inevitable change management. The traditional approach to adopting business analytics is complex, costly, and very time consuming.

A4S Overview
A4S is a unique and effective way to deliver competitive advantages of analytics without the complexity, cost, and time. Rather than building and supporting the needed expertise and systems internally over time, the A4S solution provides actionable insight and content via hosted technology, analytical expertise and methods, and business domain expertise.

The A4S process works like this. We source client data directly and securely from their business systems. We prepare and enhance the client’s data for analysis, including, where appropriate, supplementing it with value added data. Using our proprietary models and methods (which include spatial intelligence) we analyze client and value added data. Analytic outputs and insights are delivered to clients via secure web based reports, dashboards, and data and application services. In addition to delivering content, we manage all of the information systems components. Similarly, we test, maintain, enhance, and refresh the statistical and spatial analytical methods and models. A4S services typically are provided on a subscription basis with a defined schedule and scope. Clients can also request analytic services on an ad hoc basis and as their needs warrant.

Clients need only provide access to their business data and insight to their unique business circumstances. Built on a subscription or transaction based fee model, A4S delivers highly impactful content to clients in a very convenient, predictable, and cost effective way. The exceptional value of the A4S model helps clients realize a return on investment quickly because analytic content and insights can be delivered in weeks, not months or years.

Client Benefits of A4S
  • Rapid deployment, use, and return on investment
  • Client specific business analytics content that will drive decision making and profitability
  • Cost effective access to premier analytic talent
  • Cost effective and optimized access to premier technology
  • An incremental and predictable cost structure
  • Minimal technical and operational risk